Social Networking: 5 Social Media Tools That Will Make Your Life A Little Easier

by | Mar 22, 2013 | Author Website Design, Marketing And Promotion, Social Networking For Writers, WordPress Basics | 0 comments

There’s no denying it: These days, just having an author website isn’t enough to get you noticed as a writer. Social media has become a huge part of everyday life. Industry experts all over the Web constantly tout the benefits of blogging, tweeting, liking, pinning, stumbling, tumbling…phew!

For many writers, social media is one of the most daunting aspects of launching a successful online author platform. “I’m not tech-savvy,” one might say. “Where do I even start?”

Here are 5 Social Media Tools To Make Your Networking Efforts More Streamlined And Effective

HootSuite

If you have multiple social media profiles, a tool like HootSuite could easily become your best friend. It can connect your Facebook, Twitter, Google+, LinkedIn, and even your Foursquare account onto one clean interface, letting you monitor and update them all simultaneously. This is a great way to interact with your readers and fellow writers without overwhelming yourself. And if that’s not enough, you can also use HootSuite to track social analytics so you can get a better sense of the people with whom you’re connecting.

TweetDeck

Maybe you have several social media profiles, but you’re not so interested in social analytics. Or maybe you want to be able to follow particular keywords or writing-related hashtags as people are tweeting about them. In that case, TweetDeck might be the application for you.

With its slick, user-friendly design, you’ll be able to jump into any conversation happening on Twitter and then update your Facebook status in just a few quick clicks. How’s that for multitasking?

Bit.ly

Like flash fiction and haiku, social media is all about brevity. Link-shortening tools like bit.ly are perfect for truncating your links into fewer characters, streamlining your tweets and posts so you don’t clog up your followers’ feeds.

Plus, bit.ly has a wonderful feature that tracks how many people are clicking your links. That way you can gauge what content has the potential to go viral and drive a ton of traffic to your author website.

Klout

If you’re interested in taking your social networking beyond just chatting about coffee and books, you’ll first need to get a sense of where you stand in your community’s social strata. Do people actually click the links you post? Are they interacting with you more or less than with other people?

Klout analyzes all of your social media profiles and calculates how influential your activity is. You can also see who the movers and shakers are in your writing niche, so you can connect with them and boost your own status by association.

JetPack

For the WordPress users out there, JetPack is a multifaceted wunderkind when it comes to adding extra functionality to your author website, especially social media integration. Just connect your various social media profiles to JetPack through your “Sharing” settings and voilà—every time you write a blog post, you’ll have the option to automatically shout it out to your followers without leaving the ‘Edit post’ page!

Overwhelmed by the multitude of social sharing plugins available out there? No worries—JetPack has those too, so your readers can easily share your content in just one click.

Remember, social networking is a vital part of building your online author platform, but it doesn’t have to be scary. Like any uncharted territory, you just need the right tools and guides. With tools like the ones listed above, as well as a little time and effort, you’ll be tweeting and posting like a pro in no time—and expanding your influence as a writer on the Web while you’re at it.

QUESTION: What are your favorite social media tools?

0 Comments

Trackbacks/Pingbacks

  1. This Week on Books Direct – 31 March 2013 | Books Direct - [...] issues, here are 6 Easy Steps to turn your Microsoft Word document into a Kindle book. “Social Networking: 5…

Submit a Comment

Your email address will not be published. Required fields are marked *

GET YOUR FREE 4-PART REPUTATION-BUILDING GUIDE!

  • This field is for validation purposes and should be left unchanged.

FIND AN ARTICLE

RECENT ARTICLES

 

 

 

Reviews

If you need help nailing your brand, you’ve come to the right place. The designers know what questions to ask, what imagery translates best to the screen, and how to make your original idea come to life on your webpage. Conventional or quirky, your idea is in good hands with the Web Design Relief team.

—Darlene Eliot, Writer
Read more reviews!

Working with the Web Design Relief team was a total pleasure. They made the process easy, in-depth, professional, and lyrical. I wanted a site that leaned toward the bohemian and yet held an edge of minimalist sophistication. I couldn’t be happier with my very inviting and creative site! We should win awards with this one!

—King Grossman, Writer
Read more reviews!

I cannot possibly detail how professional and helpful Web Design Relief has been in helping me launch my collection of short stories—there are just too many things they have done! They’ve been there for me all along the way, guiding me in developing my book and into the 21st century of web design and social media platforms. It could have been a bewildering journey; Instead it was one that was organized and so pleasant. Truly, Web Design Relief has blown me away by what they have created. The first time I watched my book trailer (who knew there were book trailers?), I cried. That team perfectly imaged what my book is about. I want to thank the whole team for their skill and creativity. I appreciate it so much.

—Cyndy Muscatel, Writer
Read more reviews!

I’m pleased with the look of my website. The team at Web Design Relief listened to my suggestions and added a few of their own to make my website look exactly how I envisioned it. I would definitely recommend using Web Design Relief if you are looking to create a website.

—Marion Hill, Writer
Read more reviews!

Sign up to receive our FREE four-part series, The Writer’s Essential Guide To Reputation-Building In A Digital World—the ultimate resource for building your online author platform.
YES! Send Me My FREE Guide!
  • This field is for validation purposes and should be left unchanged.
close-link

Pin It on Pinterest

Shares
Share This