Building Your Author Platform — Links Roundup, Week of 10/22

by | Links Roundup, Search Engine Optimization | 0 comments

Hey, writers! We’ve got a super-awesome links roundup for you this week.

Want to turn your website into a powerful marketing tool? These fantastic links from around the Web will help you improve your Web presence and reputation as a writer.


How To Tweet: Author Jennifer Weiner’s 7 Tips For Being Fetching On Twitter via Huffington Post – Are you afraid of Twitter after all this time? Don’t be! If you dedicate a small amount of time each day to it and keep at it, it can be one of the most powerful tools in your author platform arsenal. Just take it from Jennifer Weiner—she’s built an amazing following on Twitter using these 7 strategies.

The Jedi Master Approach to Content Marketing that Converts via Entreproducer – Think your content is the “hero” of your marketing strategy? Think again! If you’d like your visitors to go on the journey between clicking into your site and, say, buying your book, be their guide! You don’t even need to grow an Obi-Wan Kenobi beard (unless you want to, which is totally cool).

How “Personal” Should Writers Get On Social Media? via Kristen Lamb – Social media, as Kristen Lamb puts it, is like a giant cocktail party. So don’t be “that guy” who stands by the hors d’oeuvre table telling inappropriate toilet stories—figuratively speaking, of course. Keep it personable without getting too personal when it comes to your social media presence!

How to Choose a Typeface via Smashing Magazine – You’d be surprised how big an impact the typeface of your website can make on your visitors. So instead of just settling for something basic like Times New Roman (or, heaven forbid, Comic Sans), take a look at this article and really think about it.

The SEO and Usability of Page (Sub) Headings via Famous Bloggers – If you want to boost your SEO in an effort to rank high on Google, you might as well do it right. In this article, Ann Smarty covers some basic (and extremely helpful) practices for you to follow when it comes to utilizing headings and subheadings on your pages and posts.


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If you need help nailing your brand, you’ve come to the right place. The designers know what questions to ask, what imagery translates best to the screen, and how to make your original idea come to life on your webpage. Conventional or quirky, your idea is in good hands with the Web Design Relief team.

—Darlene Eliot, Writer
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Working with the Web Design Relief team was a total pleasure. They made the process easy, in-depth, professional, and lyrical. I wanted a site that leaned toward the bohemian and yet held an edge of minimalist sophistication. I couldn’t be happier with my very inviting and creative site! We should win awards with this one!

—King Grossman, Writer
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I cannot possibly detail how professional and helpful Web Design Relief has been in helping me launch my collection of short stories—there are just too many things they have done! They’ve been there for me all along the way, guiding me in developing my book and into the 21st century of web design and social media platforms. It could have been a bewildering journey; Instead it was one that was organized and so pleasant. Truly, Web Design Relief has blown me away by what they have created. The first time I watched my book trailer (who knew there were book trailers?), I cried. That team perfectly imaged what my book is about. I want to thank the whole team for their skill and creativity. I appreciate it so much.

—Cyndy Muscatel, Writer
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I’m pleased with the look of my website. The team at Web Design Relief listened to my suggestions and added a few of their own to make my website look exactly how I envisioned it. I would definitely recommend using Web Design Relief if you are looking to create a website.

—Marion Hill, Writer
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