How To Monetize Your Author Website (Without Annoying People) | Web Design Relief

by | Author Website Design, Author Websites | 0 comments

By the time you factor in expenses like Web hosting, site design, updates, headshots, registration fees, etc.—maintaining an author website can take a big bite out of your budget. But with a little creative thinking, you might be able to get some of that money back by turning your author website into a source of income with smart website monetization. The trick is to not turn your website into an advertising three-ring circus in the process!

Web Design Relief Explains How To Appropriately Monetize Your Author Website

Build a book-selling website. If your books are selling well, capitalize on that by creating an author website that has been designed from the cyber ground up to generate book sales. With emphasis on your books and a simple/easy buying experience, your author website can help put extra money in your pocket. But there are right ways and not-so-right ways to make the most of your online retail space: Be sure you’re working with a website designer that has experience in the publishing business. (Wherever will you find one? Um…see our banner above.)

Blog to a big audience. Bloggers can make money by offering vital information to voracious audiences. Consider starting a book fan blog and promoting it with lots of giveaways for avid bookworms. Once your audience has grown, you can charge for advertising and guest blogging. Or try blogging about your hobbies with posts that are jam-packed with clever, useful tips. If your blog gains popularity, you may be able to muster the power of your fan base to create affiliate link relationships, accept sponsorships, or even parlay your blogging into a book deal.

Create and sell an eBook. Offer your readers how-to information in an eBook format, and make it available through your website. A successful indie author can write an eBook on self-publishing. A writer who pens short stories could write an eBook about how to get short stories published. Short books and novellas might not make you rich, but every little bit helps!

Sell ad space. Partner with a third-party company like Google AdSense that will place pay-per-click targeted ads on your author website. But you may not have control over the content being shown to your visitors.

Accept sponsored blog posts. Some bloggers have such a great audience that other bloggers/writers will pay for the privilege of publishing a guest post. If your readership is already vibrant, you could make this opportunity available to other writers who want to guest blog on your site.

Take donations. Seriously. You don’t have to be pushy about asking for donations on your author website—but a respectful “donate” button on your site will probably not hurt anyone’s feelings. And you may be surprised by reader support!

Add a “hire me” page. Are you willing to consult with other writers on their projects? Or do you have other skills to offer? Visitors who want to work with you will be glad to know that the opportunity is there. They might not ask otherwise!

Remember To Keep Your Priorities In Sight

You don’t want to send out conflicting messages to your audience about your author brand. Some visitors might not take too kindly to “hard sell” tactics if what they’re looking for is more information about your creative writing. Also, if you spread your moneymaking efforts too thin, you run the risk of not succeeding at any of them. Monetizing your website can work; you just may need to experiment to find your visitors’ comfort zone.


Question: Would you consider monetizing your author website?


Submit a Comment

Your email address will not be published. Required fields are marked *


  • This field is for validation purposes and should be left unchanged.




If you need help nailing your brand, you’ve come to the right place. The designers know what questions to ask, what imagery translates best to the screen, and how to make your original idea come to life on your webpage. Conventional or quirky, your idea is in good hands with the Web Design Relief team.

—Darlene Eliot, Writer
Read more reviews!

Working with the Web Design Relief team was a total pleasure. They made the process easy, in-depth, professional, and lyrical. I wanted a site that leaned toward the bohemian and yet held an edge of minimalist sophistication. I couldn’t be happier with my very inviting and creative site! We should win awards with this one!

—King Grossman, Writer
Read more reviews!

I cannot possibly detail how professional and helpful Web Design Relief has been in helping me launch my collection of short stories—there are just too many things they have done! They’ve been there for me all along the way, guiding me in developing my book and into the 21st century of web design and social media platforms. It could have been a bewildering journey; Instead it was one that was organized and so pleasant. Truly, Web Design Relief has blown me away by what they have created. The first time I watched my book trailer (who knew there were book trailers?), I cried. That team perfectly imaged what my book is about. I want to thank the whole team for their skill and creativity. I appreciate it so much.

—Cyndy Muscatel, Writer
Read more reviews!

I’m pleased with the look of my website. The team at Web Design Relief listened to my suggestions and added a few of their own to make my website look exactly how I envisioned it. I would definitely recommend using Web Design Relief if you are looking to create a website.

—Marion Hill, Writer
Read more reviews!

Sign up to receive our FREE four-part series, The Writer’s Essential Guide To Reputation-Building In A Digital World—the ultimate resource for building your online author platform.
YES! Send Me My FREE Guide!
  • This field is for validation purposes and should be left unchanged.


Pin It on Pinterest

Share This