Social media advertising might seem like a good choice if you’re trying to deliver your writing to a wider audience—but this actually isn’t the most effective strategy. According to a study by McKinsey & Co., e-mail newsletters are forty times more successful at...
You might have the greatest group of social media fans ever, but did you know that your news blasts reach only a small percentage of them? Repeating posts can be annoying, and paying to boost posts helps, but neither guarantees you’ll reach everyone. At Web Design...
Social media is a vital marketing tool for authors, but it has one big drawback: Somebody else owns the platform! That means there’s no guarantee that your hard-won social media fans will always receive the messages you’re posting or that access will always be...
Welcome to August’s Links Roundup! On the horizon: strategy and clarity for your blogs; more bang for your tweet; why a mailing list is a must-have; and how to power up your WordPress site! Whether you create your own author website or we create one for you, we want...
In our first article about Inbound Marketing For Authors, we learned how Inbound Marketing can benefit your author brand. Now we'll take a look at how to set up a mailing list, integrate it into your author website, and send out your first mailing. Let's get started!...
Welcome, authors, to the inaugural article of our recurring series Inbound Marketing For Authors! This series will explore Inbound Marketing: what it is, how it works, best practices, and more. In today’s installment, we’ll explain the concepts behind Inbound...
Your author website does more than brand you as an author or showcase your works—it's also a resource for readers interested in getting to know you as a person. Do you kayak? Who are your favorite authors? These are fun facts your followers will enjoy learning about...
Your author website is up and running, your headshot looks like it could be on the cover of People Magazine, and now you’re ready to lounge poolside while reaping the benefits of worldwide exposure on the World Wide Web. But not so fast—put down that margarita and...
Offering freebies or goodies on your author website is like giving out candy on Halloween: Hand out the full-size, popular candy in generous amounts, and visitors will keep coming to your door! The same idea works for your author website. Hosting contests and offering...
In the world of search engine optimization (SEO), there are two distinct sets of techniques used to increase a site’s search result ranking, or Googleability. You may have heard of “white hat” and “black hat” before, but just what do those terms mean? Is there really...
If you need help nailing your brand, you’ve come to the right place. The designers know what questions to ask, what imagery translates best to the screen, and how to make your original idea come to life on your webpage. Conventional or quirky, your idea is in good hands with the Web Design Relief team.
Working with the Web Design Relief team was a total pleasure. They made the process easy, in-depth, professional, and lyrical. I wanted a site that leaned toward the bohemian and yet held an edge of minimalist sophistication. I couldn’t be happier with my very inviting and creative site! We should win awards with this one!
I cannot possibly detail how professional and helpful Web Design Relief has been in helping me launch my collection of short stories—there are just too many things they have done! They’ve been there for me all along the way, guiding me in developing my book and into the 21st century of web design and social media platforms. It could have been a bewildering journey; Instead it was one that was organized and so pleasant. Truly, Web Design Relief has blown me away by what they have created. The first time I watched my book trailer (who knew there were book trailers?), I cried. That team perfectly imaged what my book is about. I want to thank the whole team for their skill and creativity. I appreciate it so much.
I’m pleased with the look of my website. The team at Web Design Relief listened to my suggestions and added a few of their own to make my website look exactly how I envisioned it. I would definitely recommend using Web Design Relief if you are looking to create a website.
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