Welcome to the October edition of our Web Links Roundup! Keep your online presence strong with a focused author website, guest blogging tips, and helpful social media hints! Whether you create your own author website or we create one for you, we want to give you the best possible tools to build an effective online author platform and get your writing out there for the world to read.
3 Steps to a Website that Converts (in 5 Seconds or Less) via The Daily Egg — Cristian Rennella explains how businesses can turn general visitors into customers. These capture concepts can also be applied to an author website! Follow these three tips to build a website that will encourage readers to buy your books, read your blog posts, sign up for your mailing lists, and more.
How To Build Your Email List Through Smart Guest Blogging via BloggingWizard — Getting the word out about your writing and your blog is important to attracting and keeping readership. Sue Anne Dunlevie shows you how guest blogging can be an effective way to build your email list and attract readers to your own website.
8 Ways to Fail at Social Media Marketing via iContact — Social media is an integral part of promoting yourself as a writer—make sure you’re doing it right! John Hayes lists the biggest “don’ts” of social media promotion that you must avoid in order to successfully post, pin, and tweet.
How to Use Twitter’s Newly Opened Analytics to Find Great Blogging Ideas via The Sparkline — Twitter is a great marketing tool for your writing, but did you realize you can use it to help generate ideas for content as well as boost your marketing tactics? Corbett Barr provides detailed explanations on how to use Twitter’s open analytics to your advantage.
Hashtags 101: How to Create Your Own via AllTwitter — Don’t overlook the importance of hashtags in your online marketing and promotion. Lauren Dugan outlines how you can customize your own hashtags to complement and reinforce your author brand.
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