At Web Design Relief, we know that choosing the right URL or domain for your new author website is just as important as designing and developing the actual website. Your Uniform Resource Locator (URL) is the web address that people will use to find your website on the Internet—it will represent you to your fans, visitors, and even literary editors and agents.
Choosing A Memorable URL For Your Author Website
It is essential that you pick a domain that is easy to remember. If potential followers can’t easily remember your URL, they will be less likely to revisit your website. What makes a domain easy to remember? So glad you asked! Here are a few simple rules to help you choose a catchy name for your writer website:
Keep it short and sweet. Long URLs are tedious to type and difficult to remember. Which would you rather remember (and type out on your cell phone): JoeyDavidAuthor.com, or JoeyDavidWriterOfTwinPeaksFandomAndOtherTopics.com?
Don’t include numbers or special characters. In today’s world of cybercrime and Internet spam, you don’t want your author website to look suspicious. Having numbers or symbols like hyphens or hashtags in your URL will look questionable to visitors: Is this really your author website, or a ploy to steal their information? Stick to using letters. Remember: You want people to click on your website, not shy away from it!
Use your name (if possible). You want people to know they are in the right place, so it’s a good idea to make your name the focal point of your domain! If your first and last name as a domain is already taken, try a variation of your name and keywords related to writing. For example, YourLastNameWrites.com is easy to remember and clearly states who you are and what your objective is for your website. It’s also a good idea to use a keyword if you have a name that’s difficult to spell.
Keywords are the words your audience will use when searching for you as a writer and your website. Because keywords are tracked by search engines, they can increase your website’s traffic. There are hundreds of ways to combine keywords and your name for a writer website, so put that creativity to work!
Decide on the best website extension. When coming up with your author website URL, you should also think about which website extension you want to use. An educational website would prefer .edu over a .co extension, and most nonprofit organizations use .org. Typically, we recommend that writers use the familiar .com extension, but other options include .net and .ink extensions.
Follow these tips and tricks and you’ll have an unforgettable, practical author website domain. And the time to act is now, before someone else nabs your URL. If you’d like more help with building your author website and purchasing the best domain, talk to the experts at Web Design Relief today!
QUESTION: What’s the most interesting, unforgettable URL you’ve seen?