4 Tips For Wooing Agents And Editors With Your Author Website

by | Author Websites, Design Tips & Tricks, Marketing And Promotion | 1 comment

Author Website
As literary agents and editors read through your work, they might—if interested—do a quick Google or Internet search on your name to see what comes up. So it’s important to have an author website up and running that will appeal to this important audience!

How To Ensure Agents And Editors Love Your Website

Your site is easy to view and read. Make sure your site has functional beauty. That means putting the most relevant information at the top and forefront of your site—and making the experience visually memorable.

The site layout should be easy to navigate. Place page links such as “Home” or “About The Author” at the top and bottom, where visitors can easily access and switch pages. Don’t forget to add a page of your publishing credits to further pique the interest of agents and editors. Use a sidebar to create visual interest and for secondary information: a page dedicated to your favorite lit journal; your blog post; and a field where fans can sign up for your mailing list!

You can increase functionality on your author site by adding plugins for contact forms or shopping carts that visitors can use to buy your book. You can even upload an events calendar plugin that lists your upcoming events to visitors. WordPress has plugins that you can easily download and install on your site.

The graphics, font, and colors brand you as an author. Choose a font that reflects the personality you want to communicate. For instance, serif fonts often reflect a mature, formal, and stable personality. A sans serif font will project an image that’s more creative and flexible. And always make sure your font is clearly legible and large enough to read.

Post high-resolution images on your website—especially for your author headshot. And dress to impress (in your style, of course)! Avoid overly patterned attire or wearing too many accessories, as these can be distracting.

Finally, choose colors for your website that work well together. Believe it or not, there is a science and social meaning behind colors. For instance, red often exemplifies energy or passion. But paired with green, it could look like a year-round Christmas site! To help choose the best colors for your site, try Coolors, a color pairing tool for Web designers. And keep in mind that designers recommend no more than four colors for a website.

Social networks are linked on your author site. Integrating Tumblr, Twitter, Facebook, and Pinterest into your website shows literary agents and editors that you interact with fans and can promote your writing to a built-in, interested audience. If you do make a blog though, make sure that you update it. Consistent updating and posting are very important.

Your “About The Author” bio is well-written and engaging. Your author bio introduces you to potential readers, fans, and inquiring minds (aka agents and editors!). Focus on writer-related credentials, especially any publishing credits or highlights of your writing career. For instance, public speaking can be an advantage, since authors have to engage in public events down the line.

Of course, offer a few unique details about your life! Give visitors a chance to see you as an individual instead of just another writer. What makes you…you? If you have hobbies or travel experiences that connect with your writing, then feel free to include them.

QUESTION: How have you made your author site unique to you and your writing?

1 Comment

  1. imgur

    Drupal is one of these effective software packages that helps
    people and businesses publish content on their websites.
    They offer so many extras that make starting up a
    new website so simple that even a complete novice could get a website up and running.

    You can be diligent about protecting your website but someone else on the
    same server might not be.


Submit a Comment

Your email address will not be published. Required fields are marked *


  • This field is for validation purposes and should be left unchanged.




If you need help nailing your brand, you’ve come to the right place. The designers know what questions to ask, what imagery translates best to the screen, and how to make your original idea come to life on your webpage. Conventional or quirky, your idea is in good hands with the Web Design Relief team.

—Darlene Eliot, Writer
Read more reviews!

Working with the Web Design Relief team was a total pleasure. They made the process easy, in-depth, professional, and lyrical. I wanted a site that leaned toward the bohemian and yet held an edge of minimalist sophistication. I couldn’t be happier with my very inviting and creative site! We should win awards with this one!

—King Grossman, Writer
Read more reviews!

I cannot possibly detail how professional and helpful Web Design Relief has been in helping me launch my collection of short stories—there are just too many things they have done! They’ve been there for me all along the way, guiding me in developing my book and into the 21st century of web design and social media platforms. It could have been a bewildering journey; Instead it was one that was organized and so pleasant. Truly, Web Design Relief has blown me away by what they have created. The first time I watched my book trailer (who knew there were book trailers?), I cried. That team perfectly imaged what my book is about. I want to thank the whole team for their skill and creativity. I appreciate it so much.

—Cyndy Muscatel, Writer
Read more reviews!

I’m pleased with the look of my website. The team at Web Design Relief listened to my suggestions and added a few of their own to make my website look exactly how I envisioned it. I would definitely recommend using Web Design Relief if you are looking to create a website.

—Marion Hill, Writer
Read more reviews!

Sign up to receive our FREE four-part series, The Writer’s Essential Guide To Reputation-Building In A Digital World—the ultimate resource for building your online author platform.
YES! Send Me My FREE Guide!
  • This field is for validation purposes and should be left unchanged.


Pin It on Pinterest

Share This